What motivates kids to play sports? A survey asks 3,500 kids worldwide.

In 2006, a worldwide survey conducted by UK based Tesco Ltd. asked 3,500 children aged 7-16 their opinions on playing sports. When finding out what motivates kids to play sports, perhaps not surprisingly, most children play first and foremost to have fun. Sociability was high on the list, setting “Make friends” as the #3 motivator.Keeping fit was the second most important factor in playing sports, but some cultural differences showed through. 83% of young Chinese do sports to stay healthy compared with just 43% in the US. Stress management turned out to be a significant motivator...